CUNY Queens College Jetblue Porters Strategic Analysis

CUNY Queens College Jetblue Porters Strategic Analysis.
For this Assignment, you will complete the following:

After reviewing this video Porter s Five Competitive Forces (Links to an external site.) (Video file, 13 min 11 sec), conduct a detailed Five Forces analysis for your assigned company(Jetblue). Your analysis should be thorough, incorporate scholarly research, and cover:
Please adrress five points in bold.

Corporate Threats of New Entrants
Corporate Threat of Substitutes
Supplier Power
Buyer Power
And, Competitive Rivalry

Illustration of Porter s 5 Forces. By Grahams Child [GFDL (www.gnu.org/copyleft/fdl.html) or CC-BY-SA-3.0 ( from Wikimedia Commons
Your deliverables include:

A 3 page written analysis; APA formatted MS Word document.
Written evaluation for each force highlighted above. Justification should be supported by scholarly evidence (i.e. peer-reviewed journal articles; 10K report, etc.).
III. Corporate Level Strategy AnalysisA. Identify corporate level strategy (i.e. related/unrelated diversification, vertical/horizontal integration, etc.)B. Identify strategic business units/divisionsC. Analyze the relationship among the company s businesses units/divisions

Do the business units /divisions trade or exchange resources? Why? How?
Or, is the company just running a portfolio of investments? Explain.

CUNY Queens College Jetblue Porters Strategic Analysis