Three Means of persuasion discussion Instructions: In class we discussed three different means of persuasion (i.e., ethos, pathos, and logos). Effective public speakers are very strategic in their use of these tactics. Your task is to identify a specific public speakers use of ethos, pathos and logos. For this activity, you will need to consult unit 6, 7, 8.
Take a look at this TED Talk: https://www.ted.com/talks/manoush_zomorodi_how_boredom_can_lead_to_your_most_brilliant_ideas
Based on the video that you just watched please answer the following questions:
Ethos:
Please briefly define ethos
Define the three dimensions (three Cs) of Credibility AND provide an example of each from the video.
Please briefly define pathos
Provide three examples of how the speaker appealed to the audiences and your emotions.
Please briefly define logos
Identify if the speaker used either a logical fallacy or a type of evidence (i.e., example, statistic, and/or testimonial). For this part focus on discussing either logical fallacies or the different types of evidence. Regarding logical fallacies, please provide the example of the fallacy the speaker was guilty of committing and why that example is evidence of a fallacy. Regarding types of evidence, provide an example of each type of evidence the speaker used.
Pathos:
Logos:
This activity must be submitted to eCampus as either a text submission or an attached file no later than 11:59pm.
_______________________________________________________________________________________________
Please, use the file (activity 8) as your form of answer. The answer for each question should be under it
For example, for the first question, the link of the emotional appeal should be under it. and so on. Activity 9: Three Means of persuasion
Instructions: In class we discussed three different means of persuasion (i.e., ethos, pathos, and
logos). Effective public speakers are very strategic in their use of these tactics. Your task is to
identify a specific public speakers use of ethos, pathos and logos. For this activity, you will need
to consult unit 6, 7, 8.
Take a look at this TED Talk:
https://www.ted.com/talks/manoush_zomorodi_how_boredom_can_lead_to_your_most_brilliant
_ideas
Based on the video that you just watched please answer the following questions:
Ethos:
(1) Please briefly define ethos
(2) Define the three dimensions (three Cs) of Credibility AND provide an example of
each from the video.
Pathos:
(3) Please briefly define pathos
(4) Provide three examples of how the speaker appealed to the audiences and your
emotions.
Logos:
(5) Please briefly define logos
(6) Identify if the speaker used either a logical fallacy or a type of evidence (i.e.,
example, statistic, and/or testimonial). For this part focus on discussing either logical
fallacies or the different types of evidence. Regarding logical fallacies, please
provide the example of the fallacy the speaker was guilty of committing and why that
example is evidence of a fallacy. Regarding types of evidence, provide an example of
each type of evidence the speaker used.
This activity must be submitted to eCampus as either a text submission or an attached file no
later than 11:59pm.
5. Guilt Appealse
4 occurs when an Internalized norm is violated
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6
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a. How to use a guilt appeal in public communication
A Be subtle / genter
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ellosos lit use as amiliar/likable source
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lewat jeg en provide easy/cleat slution to alienat gullt
?
iv, Anticipated guilt-
How the And
Future
can
avoid guilt in the
60
Unit 8: Logos & Fallacies
Evidence
a. Examples
Specific instances.
b. Statistics
numerical data
c. Testimonials
quotations of phrases.
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2. Syllogism= Euthymeme
Formal statement where a thue Premises equal
a third-3 part
deductive argument.
Exu
1- All the people in this vom are students
2 you are in this room
3. you ache astudents
Legifrete persuasive argument that she missing per mises; shortened
syllogisu, missing plece.
EX
1- He couldn’t have committed the heinous crime.
2- I have known him since he was a child.
??? ???? ?????? ??? ??? ????? ????
63
. Signs
One thing indicates another
there must be
afiken
ex; There is smoke over there
what we are missing major
b. Cause/effect
consequences
a well, because you 2 kisses, here we are ?
?? ?????? ?????? )) ????? ??? ???? (( ?????)
c. Analogies
Comparing 2 dif things,
Luck is a beast, therefore, the colts will win
Sunday,
Minor proprises. Scoute
4. Theory (what is in suf of Intercted ideats thet klealty
Function of theory. & Describe
relatioship
& Explain
a predica
* control
a. Think for Yourself why use a theoly?
butter under standing
64
b. Appeals to mob-c Band wayon fallacy)
assumes that because others are doing it
t’s correct.
c, Appeals to Emotion
relying on emotional response (rather than on
valls logic) to make an argument
d. Ad Hominem Attack
an attack towards aperson rather that
his / her idease VAL)
e. Straw Man Fallacy=
well Nord storting the opposition’s argument or attacking
an
argument that they did not make.
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?? ?????
f. Playing with Words
rrel regall you) exploiting the vagueness of ambiguity of an
argument, or using slanted language
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?????? ??? ?????
?? ???? ?????
I belien Mhority
or respected person says it.
?
a claim because a powerful
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???? ??????
66
??? ??? ???? ??? ?? ??? ???? ???? ?? ?????? ??? ????
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